1940 DeSoto Superfinish Sales Brochure. The formula for long life -- Superfinish. Science thrives on genius, research, long hours of concentrated study. Sometimes weeks, months--years of experimentation and disappointment must pass before scientific theory becomes firmly established fact. It was the the unusual genius and perseverance of Chryslers Corporation's great scientific labaratory that solved a vital problem...developed a process which adds years to the life of the new DeSoto. That process is Superfinish. The rest of the brochure delves deeper into what Superfinish is and why it is good. Condition: Rust on staples. See pics.
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